white rabbit design company
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AT&T

Series of spots that were launched to counter the claims of competing phone company. Specifically one showing the coverage map which falls apart into the soup. We created this in plexi (laser cut) and rigged as a live reference.  It was to be replaced in post but I believe they used the rigged map with some enhancement.  Below is sketchup model of diner to board shots.
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Location scout photo with overlay of map.
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New Year's eve party

We dressed the corner of a large downtown loft space as a hip New Year's eve party, including a cutaway wall we would pass through to reveal the drab party going on next door.
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Early sketchup render of space
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Hardwood click flooring laid over cement.
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Drab xmas party to contrast with the more lavish New Year's part next door.
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Showing central wall we built to separate the two apartments so that camera could track from left to right as passing through the wall. The idea was to show AT&T celebrating New year while the competition phone company was still behind in xmas.
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